Hello,
My name is Nadav Shenker. I am involved in the start of a company, who's functional name for now is Chap (Canadian Health Aid Products). We will be making medical clothing, with our first product being shirts. We will have shirts for a wide variety of uses. We have just about proven that the silver solution applied directly on the textiles has a huge impact on scars, sunburns, and acne. We are currently still testing, but are positive, that it will be very effective for other things as well.
I am not sure how to market these products or the website. The website is still in development but it will have a nice flash intro and then both a flash and html version of the site. There will be a separate section for the sales processing where we will basically have a store within the website. No prices will ever be mentioned except within the store. We are trying to have a real professional look as there are so many scams out there these days that we want to differentiate ourselves from them.
Does anyone have any ideas on how to market such products either online or offline. So far I can think of PPC advertisements and affiliate networks. These are pretty hot problems in the market (scar reduction, acne, & sunburn relief) so I am sure that as long as the marketing aspect is taken care of this company can grow quite significantly.
Any input or advice would be greatly appreciated.
I thank you all in advance.
My name is Nadav Shenker. I am involved in the start of a company, who's functional name for now is Chap (Canadian Health Aid Products). We will be making medical clothing, with our first product being shirts. We will have shirts for a wide variety of uses. We have just about proven that the silver solution applied directly on the textiles has a huge impact on scars, sunburns, and acne. We are currently still testing, but are positive, that it will be very effective for other things as well.
I am not sure how to market these products or the website. The website is still in development but it will have a nice flash intro and then both a flash and html version of the site. There will be a separate section for the sales processing where we will basically have a store within the website. No prices will ever be mentioned except within the store. We are trying to have a real professional look as there are so many scams out there these days that we want to differentiate ourselves from them.
Does anyone have any ideas on how to market such products either online or offline. So far I can think of PPC advertisements and affiliate networks. These are pretty hot problems in the market (scar reduction, acne, & sunburn relief) so I am sure that as long as the marketing aspect is taken care of this company can grow quite significantly.
Any input or advice would be greatly appreciated.
I thank you all in advance.
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